27th August 2021

MICHAEL Michael Kors Launches #MKGO

Sorcha Ní Cheallaigh takes a look at the new Michael Kors #MKGO Autumn Activewear Capsule Collection

Michael Kors is already world-renowned for its name-drop worthy style. The brand denotes excellence. Their handbags are coveted by most with collections devoured upon release and re-interpreted across the high street. Bringing in the new season, the brand’s fitness-focused imprint #MKGO debuts a new collection filled with “optic orange and the brand’s chocolate signature print.” 

Designed with autumn in mind, the collection includes the logo taped ribbed sweater dress that combines a warm knitwear effect with stretchy viscose-based material. The dress is available in the collection’s two primary tones, with orange proving the more striking option. In the most electrifying campaign images, contemporary fashion icon Bella Hadid pairs the orange with the slater sling pack and slater backpack. Refreshed Michael Kors branding can be seen from every angle. Emerging from an athleisure focused pandemic, the slater sling pack is a star of the collection. The style is unapologetically practical yet equally captivating, with bold orange-striped logo accents bringing a contemporary modern edge. 

Similarly, the #MKGO reversible puffer is a unique offering. The style is a testament to the flexibility of this collection, as one side provides an ‘MK’ relaxed chocolate brown option for more everyday use, and on the reverse, a powerful orange that radiates strength and prominence. Fans of Michael Kors will be delighted to see the traditional centimetre by centimetre ‘MK’ motif repeating across the body to infuse the wearer with the creativity of the brand. 

Both masculine and feminine silhouettes are offered in the new collection. The recent affinity for leggings and comfort is celebrated yet simultaneously uplifted and updated for our new emerging world. Classic forms are remixed with contrasting waistbands, logo tapes and orange accents. The collection exhibits a vivacious approach to the usual autumnal colour palettes. Featured accessories showcase the brand’s dedication to the futuristic modes of fashion. The Dupree provides a classical take on the popular futuristic sock boots: chocolate leather suddenly switches to orange rubber in the bubbling platform sole. Trainers are chunky or slip-on mesh. The brand recommends the Olympia Extreme trainer for women, “updated with a new bubble outsole-perfect for girls on the go”. For men, the Theo trainer is highlighted as the must-have for getting around town. 

The world is beginning to open up again. Soon, the low autumn sun will return to the sky. #MKGO invites us to rise and stride across the boardwalks of New York City, arm-in-arm with our closest friends. This luxuriously laid-back capsule collection is an assured triumph.


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